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Trade Dress Protection in India under the Trade Marks Act, 1999: Evolving Judicial Dimensions, Passing Off Actions & Key Case Laws (ITC v Britannia, Pernod Ricard, Zydus v Cipla, Colgate v Anchor)

Author
Anurag Singhal, Advocate
05/02/2026  |  0 COMMENTS  |  VISITOR'S COUNT: 929
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TRADE MARK - Evolving Dimensions of Trade Dress Protection in India-In today’s competitive, visually driven marketplace, consumers identify products by their overall visual identity such as colours, shapes, packagin...

Branding by Sound: A Comparative Study of Sound Trademark Protection in India, EU, and the USA- Statutory Framework in India

Author
Anurag Singhal, Advocate
05/02/2026  |  0 COMMENTS  |  VISITOR'S COUNT: 729
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Branding by Sound: A Comparative Study of Sound Trademark Protection in India, EU, and the USA- Statutory Framework in India The Trade Marks Act, 1999 does not explicitly define a sound trademark. However, Sectio...

Trademark Law and Public Health in India: Judicial Application of the Doctrine of Heightened Caution in Look-Alike and Sound-Alike Pharmaceutical Trademarks (Macleods Pharmaceuticals v. Union of India)

Author
Saurabh Sharma
24/12/2025  |  0 COMMENTS  |  VISITOR'S COUNT: 822
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How Trademark Law Rewrites Public Health Narratives:- The Indian pharmaceutical market is overcrowded with various ‘sound-alike’ and ‘look-alike’ (LASA)drug names. Not only do these medicines circulate freely in ...

India’s First Smell Trademark Accepted by CGPDTM: Sumitomo Rubber Case Marks a New Era for Non-Conventional Trademarks | Olfactory Trademark under Trade Marks Act, 1999

Author
Saurabh Sharma
19/12/2025  |  0 COMMENTS  |  VISITOR'S COUNT: 1419
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India’s First Smell Trademark: A Landmark Step in Indian Trademark LawIn a historic and precedent-setting development, the Controller General of Patents, Designs & Trademarks (CGPDTM), India, on 21 November 2025, a...